I'm thankful to Mars Hill Church for sharing their processes and methodology. This video walks explains the approach used to produce videos promoting the different campuses of the church (see example below). We can learn a lot from these behind-the-scenes videos - see also 'The making of Hillsong church news'. There's some interesting thoughts re: branding and not borrowing from culture too.

After watching this video and the Hillsong video, I've got a lot of thoughts running through my mind, including - how do churches find people to write custom soundtracks?! Inspirational stuff.

Mars Hill Video Production Team Interview || Jesse Bryan & John Clem || THiNK Media TV from Think International on Vimeo.

Also check out the blog for their creative team.

This is Mars Hill - Orange County