
Australia's fastest growing demographic is being targeted by Christian television programming, with the latest instalment delivered on the Aged Care Channel today.
The ACC has been developing a range of training and aged-care programs, as well as Christian shows for "broadcasting' into 450 facilities across Australia.
Beginning today, the satellite channel will provide the nation's senior citizens with the first episode of a series inspired by Moore College's preliminary theological certificate.
Episode one, "The Best-Seller' gives viewers an overview of the history of the Bible, with contributions from Sydney Anglicans like Dr John Woodhouse, Dr Bill Salier and the late Bruce Smith.
Aged Care Channel operators say it is hard to underestimate the demand.
"Our membership is drastically growing," says Jan Gilmartin, Membership Services Manager.
"At the beginning of this year we had a 30% increase and its on-going."
The magazine-style programs are a response to aged care facilities asking for more "user friendly programs'.
"The organisation is membership driven so they all have input in to the programs we produce," Ms Gilmartin says.
Future episodes will include programs specifically designed to help viewers deal with life issues, such as the loss of a partner, by presenting a Christian view of suffering.
The Aged Care Channel plans to "broadcast' an episode to its members on the fourth Friday of every month, beginning at 10.30 am today.
Aged care facilities turn the viewing into an event, encouraging residents to gather together to share and discuss the programs.
Australia's rapidly aging population ensures that the channel's audience numbers can only go up.
"There are close to 4000 aged care facilities in Australia already, so we've only just begun to scratch the surface," Ms Gilmartin says.














